PHILADELPHIA, PA — World Travel Inc. (WTI has announced a strategic partnership with Paramek to establish a technology innovation center in Uruguay. This development marks a significant step in WTI’s mission to simplify travel for clients through a combination of personalized service and advanced technology.
The new center will serve as a hub for enhancing global customer support, bolstering technological infrastructure, and driving data-driven decision-making. Key initiatives include leveraging artificial intelligence (AI) and machine learning to improve client support, expanding diverse content sources via the New Distribution Capability (NDC), and advancing the adoption of a retail-oriented model for travel services.
“We’re thrilled to be partnering with Paramek to open a technology innovation center in Uruguay,” said Erika Moore, president of WTI. “Paramek knows the travel industry well and can attract the most sophisticated talent in the Uruguayan market.”
Moore highlighted WTI’s long-term strategic goals, stating, “Our goal at World Travel is to be the industry leader in travel program technology. We’re doing that by leveraging the strong foundation we’ve built around customer service and elevating it to the next level by incorporating the use of innovative technology to increase speed, efficiency, and personalization for our clients’ travel programs.”
WTI’s approach reflects its commitment to blending human expertise with cutting-edge tools, fostering an ecosystem where innovation thrives. By creating the Uruguay technology center, WTI aims to set new standards for efficiency and service quality within the travel management sector.
Looking ahead, this initiative is expected to have a transformative impact on the travel industry as WTI continues to redefine how technology can empower seamless and personalized travel experiences.
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