CONSHOHOCKEN, PA — Firstrust Bank has announced a summer-long initiative, “Make Camp Happen,” in partnership with Variety – The Children’s Charity of Delaware Valley. The program pledges $25 for every new checking account, Certificate of Deposit (CD), and home equity line of credit opened from early June through July 31. These funds will support Variety’s ACA-accredited summer camp, designed for children and young adults with disabilities.
“Summer camp fosters personal growth, builds lasting friendships, and cultivates essential life skills in a fun and active environment,” said Tim Abell, CEO and President of Firstrust Bank. He emphasized Firstrust’s dedication to expanding access to these experiences for children with disabilities. “Every day Variety makes a difference for families in our region, and it’s an honor to support its programming through our banking promotions and customer donation matching.”
In addition to the $25 pledge per new account, Firstrust customers can donate directly to Variety at any branch during the promotion period. Firstrust will match these donations up to $5,000. This initiative aims to enhance Variety’s capacity to provide enriching summer camp experiences for kids with disabilities.
Variety’s summer camp, located in Worcester, PA, and at Temple University, serves campers ages 5-21. The program features activities such as swimming, baseball, basketball, and arts and crafts, all designed to be accessible for children with intellectual and physical disabilities. “Our summer programs offer children and youth a welcoming place – a second home – to make friends, feel included, feel safe – while providing much-needed respite for their parents and caregivers,” said Dominique Bernardo, CEO of Variety – The Children’s Charity of Delaware Valley.
The collaboration between Firstrust and Variety goes beyond this summer initiative. Firstrust has supported Variety since 1976 through career skills development, sponsorships, and volunteer events. At the end of this summer, Firstrust employees will participate in Variety’s annual Annie Madden Sunshine Games, a day-long event featuring Olympic-style activities for the campers.
Empowering Inclusivity: Firstrust Bank’s “Make Camp Happen” Initiative
This partnership is crucial for both organizations. For Variety, the donations will help sustain and grow their summer camp programs, which have been serving children with disabilities for 89 years. For Firstrust, the initiative aligns with its commitment to community involvement and social responsibility.
The implications of this partnership extend beyond financial support. It highlights the importance of inclusive recreational opportunities and the positive impact they have on the development and well-being of children with disabilities. By participating in “Make Camp Happen,” Firstrust not only contributes to a worthy cause but also sets an example for other businesses to follow.
For the general public, this initiative offers a simple way to make a significant difference. By opening a new account or making a direct donation, individuals can help provide memorable and transformative summer experiences for children who might not otherwise have access. This kind of community engagement fosters a sense of collective responsibility and highlights the potential for business-community partnerships to drive social change.
In conclusion, Firstrust Bank’s “Make Camp Happen” initiative demonstrates how financial institutions can play a vital role in supporting local charities and addressing community needs. By contributing to Variety’s summer camp program, Firstrust helps create an inclusive environment where children with disabilities can thrive. This partnership exemplifies the power of collaboration in making a meaningful impact on the lives of individuals and the community as a whole.
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