PHILADELPHIA, PA — Ethos Cannabis has unveiled Aurora, a groundbreaking infused live resin flower product line under its Natural Selections brand. Exclusive to Pennsylvania, Aurora merges premium, hand-trimmed flower with strain-specific live resin to deliver a boosted and distinctive cannabis experience.
The Aurora collection, which debuted on March 28 at all Pennsylvania Ethos Cannabis dispensaries, features five carefully crafted strains, each combining complementary flavors and effects for a refined product profile. The lineup includes Tropicana C x Cranberry Z (Sativa) for an uplifting blend, OG Bloobs x Key Lime Kush (Indica) for a relaxing session, and Dosidos x Mallow OG (Indica) offering a full-bodied encounter. Hybrid options such as Black Maple x Pura Vida and Cranberry Z x Dulce De Uva balance the collection with diverse terpene-rich combinations.
Accompanying this launch, Ethos Cannabis is taking center stage as the title sponsor of the 2025 Pennsylvania Cannabis Convention (PACC) on March 30 in Philadelphia. The event will spotlight Aurora through on-site activations, interactive demonstrations, and opportunities for attendees to engage with industry experts about the product’s craftsmanship and innovation.
Ethos Cannabis will also lead pivotal discussions during the convention through prominent panels. These include “Women of Ethos Cannabis,” addressing inclusivity and professional growth for women in the industry, and “Heightened Testing Lab Oversight,” examining the challenges and impacts of increased regulatory scrutiny. Both panels feature Ethos executives and partners sharing their expertise on these timely topics.
Ethos’ participation at PACC reinforces its leadership in Pennsylvania’s cannabis sector and its commitment to offering premium, high-potency products while shaping the future of the industry. Aurora not only represents innovation but also emphasizes the company’s dedication to setting a new standard for cannabis experiences.
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