PHILADELPHIA, PA — Rita’s Italian Ice & Frozen Custard has unveiled its latest flavor innovation, Cola Italian Ice, bringing the nostalgic taste of classic soda to a cool, refreshing treat. Available at all locations starting April 21 for a limited time, Cola Italian Ice combines sweetness and fizz-inspired tang in a signature icy format.
Building on the buzz surrounding beverage trends on social media, Rita’s has also launched the Twisted Cola Blender. This new drink blends Cola Ice with their indulgent CocoLime Cream, offering a creamy, coconut-lime twist that complements the bold cola flavor. Additionally, fans of Gelati can enjoy the new Cola Float Gelati, which layers Cola Ice with Vanilla Frozen Custard.
“Social media has been buzzing with a new wave of beverage experimentation, and we’re thrilled to bring this exciting trend to life, Rita’s style,” said Madalyn Weintraub, Senior Director of Marketing at Rita’s.
Rita’s app users can take advantage of a limited-time offer starting today. Customers who purchase a Twisted Cola Blender can get a small one for free by redeeming an app-exclusive reward. New users can download the app by May 4 to access the deal, which must be redeemed within seven days of issuance.
With its Cola-inspired creations, Rita’s continues to bring its signature fun and flavor to guests looking for the next big treat.
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