PHILADELPHIA, PA — CampusESP has marked a significant milestone by signing its 500th customer, the University of Nevada-Las Vegas (UNLV). The partnership underscores the growing importance of family engagement in supporting student success and retention.
UNLV will leverage CampusESP’s parent engagement platform to streamline communication with families, replacing fragmented outreach efforts with a centralized, efficient solution. Previously, UNLV’s family contact data and outreach relied on manual processes spread across multiple systems, creating inefficiency and limiting effectiveness.
CampusESP’s platform offers automated, personalized messaging that delivers timely updates and resources to parents, empowering them to better support their students’ educational journeys. The tool also integrates seamlessly with UNLV’s existing systems, allowing the university to track family engagement and correlate it with key student outcomes, such as retention and on-time graduation.
UNLV plans to launch the platform with families of enrolled students this spring, with future expansion to prospective families. With a substantial portion of its student population being first-generation college attendees and Pell Grant recipients, the university sees CampusESP as a critical component for fostering student success through stronger family connections.
CampusESP’s achievement in reaching 500 institutional customers reflects its leadership in the field of higher education, where family engagement is increasingly seen as vital to improving enrollment, retention, and graduation rates.
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