PHILADELPHIA, PA — Axalta Coating Systems (NYSE: AXTA) has announced its 2025 Global Automotive Color of the Year—Evergreen Sprint, a bold, deep forest green that blends tradition with modern sophistication. This is the 11th time Axalta has introduced its annual automotive color, and only the second time a green shade has earned the spotlight.
With roots in the legendary British racing green, Evergreen Sprint reflects the spirit of speed, performance, and competition typically associated with motorsport. The rich, vibrant color is designed to elevate the appearance of all vehicle types, from sedans to SUVs, bringing a touch of both excitement and elegance to the road.
“This striking hue revs up our global automotive color of the year,” said Dan Benton, Global Color Marketing Director at Axalta. “Evergreen Sprint stands out on the road and evokes the spirit of performance, competition, and adventure. The dynamic color is sure to attract the attention of passionate drivers.”
Axalta’s team of global color experts has worked annually to identify emerging trends in the automotive market. Evergreen Sprint reflects a growing interest in green tones, which, according to Axalta’s 2023 Global Automotive Color Popularity Report, currently appear on about two percent of vehicles worldwide.
Evergreen Sprint’s unveiling underscores Axalta’s commitment to driving innovation and influencing trends in automotive aesthetics. By combining technical expertise with creative design, the company continues to shape the future of color in the automotive industry.
For the latest news on everything happening in Chester County and the surrounding area, be sure to follow MyChesCo on Google News and MSN.