DOWNINGTOWN, PA — Schubert b2b has launched its newest video, Creating a Website Roadmap, as part of its Marketing Shorts series. The video is designed to guide B2B companies in streamlining website development, helping them avoid common challenges and focus on creating sites that effectively support their business objectives.
Highlighting the importance of having a well-defined strategy, the video emphasizes that skipping the planning phase can lead to wasted resources and missed opportunities. The roadmap approach outlined in the video encourages companies to prioritize essential features and align their websites with long-term goals before becoming bogged down in the details of design and functionality.
“This video is designed to help B2B companies save time and money when creating a new website or revitalizing a legacy site,” said Christopher Raymond, web experience director at Schubert b2b. “Our goal is to provide clear and actionable advice on how to prioritize important B2B website features and functionality to meet business goals.”
The Marketing Shorts series aims to deliver practical, concise insights for B2B marketers across industries. Creating a Website Roadmap offers a carefully crafted framework for companies to rethink their approach to web development, ensuring resources are directed toward creating high-performing sites tailored to their audiences’ needs.
By providing tools to help businesses avoid costly missteps and refocus on effective strategies, Schubert b2b’s latest video seeks to transform how companies approach website revitalization. With its attention to clear processes and measurable outcomes, the content has the potential to become an indispensable resource for the B2B sector. Click here to view the video.
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