WEST CHESTER, PA — QVC has unveiled an exclusive collaboration with Carla Rockmore, a renowned fashion designer and style influencer celebrated as the “Real Life Carrie Bradshaw.” Carla Rockmore’s new apparel collection, now available on QVC.com, made its on-air debut last Friday.
The Carla Rockmore Collection embodies her vibrant approach to fashion, featuring bold colors, dynamic patterns, and flattering shapes. The collection is designed to inspire women to express themselves confidently and refresh their wardrobes with a touch of playful elegance. With inclusive sizing from XXS to 5X and prices ranging from $49.00 to $115.00, the collection ensures that every woman can find pieces that fit and flatter her unique style.
Rachel Ungaro, GMM and VP of Fashion Merchandising for QVC, praised Carla Rockmore’s impact on fashion: “With a design career spanning over 30 years, Carla has transitioned seamlessly from an esteemed designer to a social media sensation, amassing millions of followers. Her playful approach to fashion and celebration of self-expression inspires women over 50 to embrace their individuality and experiment with style.”
Carla Rockmore emphasized the collection’s empowering nature, stating, “This collection is all about fun, versatility, and empowerment. I wanted to create pieces that make women feel confident and liberated in their style choices. The Carla Rockmore Collection is a celebration of color, pattern, and effortless elegance that can be mixed and matched with any wardrobe.”
Through this launch, QVC aims to inspire and connect with a new audience of women, offering them the opportunity to explore fashion that resonates with their individuality and lifestyle. The Carla Rockmore Collection is now available, promising to add excitement and creativity to the fashion choices of women in their midlife.
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