EXTON, PA — Citadel Credit Union has announced a revamped leadership team, setting the stage for future strategic growth and heightened community engagement. This reorganization underscores Citadel’s commitment to operational excellence and innovation, with new appointments designed to drive member value and support its ambitious growth plans.
Leading the charge is Bill Brown, who has been at the helm as CEO since last year. Under his leadership, the focus has been on business transformation and maximizing internal talent. Brown emphasizes that the mission at Citadel is to empower members and communities, stating, “The addition of these veteran leaders empowers us with a wealth of experience and passion, and importantly, a shared commitment to our members, employees, and the communities we serve.”
Among the key appointments, Lucia “Lucy” Bellomia has taken on the role of Chief Retail Officer, bringing 25 years of experience in enhancing customer service through technology. Michael Desimone joins as Chief Lending Officer, armed with extensive expertise in credit risk and product management. Chris Palumbo, now Chief Risk Officer, will leverage his 30 years of experience to oversee regulatory compliance and operational leadership.
Courtney Rowan, promoted to Chief Digital and Transformation Officer, will continue to advance Citadel’s digital strategy. Donald Scala, stepping in as Chief Experience Officer, will focus on integrating member feedback to enhance satisfaction and loyalty.
These appointments reflect Citadel’s dedication to providing exceptional financial services across Greater Philadelphia. Each new leader brings a wealth of knowledge and experience, ensuring Citadel remains at the forefront of the credit union industry. The team, under Brown’s guidance, aims to enhance digital capabilities and elevate member experiences.
Citadel’s strategic realignment signals a bold step forward in fostering continuous improvement and accountability, setting a new standard for excellence in the credit union landscape.
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