PHILADELPHIA, PA — Liife, Inc. has announced the appointment of Dr. Adam Glasofer as Chairman of its Advisory Board. A seasoned healthcare innovation leader, Dr. Glasofer brings over 20 years of experience in integrating cutting-edge technologies into clinical workflows and scaling innovation programs across the healthcare sector.
Dr. Glasofer’s extensive background includes leading large-scale technology initiatives, advising government healthcare innovation agencies, and supporting early-stage healthcare startups. He currently serves as a Senior Advisor to ARPA-H, the Advanced Research Projects Agency for Health, and works closely with the American Cancer Society’s venture capital arm, BrightEdge.
His new role at Liife, Inc. marks a pivotal moment for the organization, as it seeks to expand its efforts in combating fraud and misidentification in the healthcare industry. Liife’s technology aims to safeguard patients, protect healthcare providers, and ensure the integrity of the system, a mission perfectly aligned with Dr. Glasofer’s career-long focus.
“Liife is tackling one of the biggest challenges in healthcare—fraud and misidentification,” said Dr. Glasofer. “I’ve spent my career helping healthcare and tech work together to improve patient care. Jamie, Aaron, and I have shared this vision for years, and I’m excited to work with them in turning it into reality. Liife’s technology isn’t just innovative; it’s essential.”
A Legacy in Healthcare Innovation
Dr. Glasofer’s career achievements include his role as Global Head of Healthcare for Public Sector Venture Capital and Startups at Amazon Web Services (AWS). There, he led the AWS Healthcare Accelerator program, helping global healthcare startups secure over $350 million in funding and advancing several acquisitions. He also drove significant business growth for AWS by supporting the modernization of healthcare technologies.
While serving as Chief Innovation Officer and Associate Chief Medical Information Officer at Virtua Health, Dr. Glasofer spearheaded the launch of Virtua’s telehealth program and established its Center for Innovation. These initiatives modernized healthcare delivery, working in collaboration with clinical leaders and government organizations.
His appointment reflects a longstanding partnership with Jamie Moses and Aaron Oboh, Co-Founders and Co-CEOs of Liife, Inc. The trio has collaborated for years, exchanging ideas on how technology can optimize patient care.
“We are honored to welcome our friend and colleague, Dr. Adam Glasofer, as the Chairman of Liife’s Advisory Board,” said Jamie Moses, Co-Founder and Co-CEO of Liife, Inc. “This pivotal role is crucial for Liife’s next phase of growth and innovation. Under his leadership, we look forward to achieving new heights and enhancing lives through innovation.”
A Bold Vision for the Future
Under Dr. Glasofer’s guidance, Liife is positioned to address one of healthcare’s most pressing challenges. His expertise in healthcare innovation, combined with his experience scaling startups and managing advanced technology programs, will be instrumental in driving the company’s mission.
With Dr. Glasofer at the helm of its Advisory Board, Liife, Inc. aims to set new standards for fraud prevention in healthcare, safeguarding trust and transparency for the industry. His leadership represents a significant step forward in ensuring that patients and providers remain protected while fostering greater efficiency within a vital sector.
Looking ahead, Liife is poised to make a transformational impact on healthcare under Dr. Glasofer’s direction, advancing its mission to protect the integrity and reliability of patient identification processes. This next chapter promises to bring innovation and measurable change to the healthcare industry.
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