BRYN MAWR, PA — Anjali Gupta, a passionate entrepreneur and culinary disruptor, is making waves in the food scene with her innovative “fresh frozen” meal solutions business, Pinwheel Provisions. Recently relocated to a more significant venue at 860 W. Lancaster Ave. in Bryn Mawr, Gupta’s venture into healthy, locally sourced, frozen prepared meals is garnering much attention.
Pinwheel’s mission, as explained by Gupta herself, is to simplify the process of eating better by using all-natural, locally sourced ingredients to prepare dishes that are both convenient and palatable. The recent introduction of a new sandwich bar, conceptualized to extend this principle, has left customers eagerly anticipating their next visit.
The new menu offers a worldly range of lunch options, inspired by Gupta’s own experiences living and traveling extensively through different countries. Keeping in mind the American struggle to find a healthy, yet tasty lunch, Gupta has curated her menu to reflect a European approach, which places emphasis on balanced meals packed with vegetables.
Pinwheel’s exciting array of dishes includes Minty Pea Soup, Za’atar Roasted Carrot Salad, the Ploughman’s Sandwich, the Bombay Toastie, the Luisa, and Three for Tea. With Gupta’s personal touch, all these sandwiches can be customized to be gluten-free.
Pinwheel’s kitchen will now be managed by the experienced Colin Mason, a veteran in the Philadelphia restaurant industry. Having worked in well-known establishments such as Sola BYOB, Fork, Kanella, Lola’s Garden, and The Pullman Restaurant & Bar, Mason brings a world of culinary prowess to the team. His keen interest in natural farming and locally sourced produce aligns perfectly with Pinwheel’s ethos.
Mason fondly recalls his early interest in farming, starting from his time at the Milton Hershey boarding school where they cultivated their own crops and cared for livestock. With the same passion, he now oversees the crafting of Pinwheel Provisions’ new tea and coffee program.
The business continues to offer its signature components: “Fresh Frozens,” “Ready Dishes,” and “Mealmakers,” while also introducing an expanded list of pantry items and pastries, sourced from local, small-batch producers. The ‘Wich Way sandwich bar is just the latest addition to this impressive line-up.
Gupta’s commitment to reducing food wastage and prioritizing local procurement is both admirable and innovative. The Pinwheel model allows customers to buy as much or as little as they need from self-serve freezers, minimizing waste and ensuring optimal food quality.
The meticulously created ‘Ready Dishes’ are chef-curated, cooked locally, and frozen for reheating and serving at the customer’s convenience. Gupta ensures a diversity of cuisine and diet options, offering meals that cater to vegetarian, vegan, gluten-free, and dairy-free preferences.
Her business associates have undergone a rigorous selection process that emphasizes supporting local producers and suppliers, with a specific focus on women and minority-owned businesses. Gupta’s local inventory is sourced majorly from the Sisterly Love Collective.
The larger Bryn Mawr location allows Gupta to stock an expanded array of products, including fresh pastries, locally produced ice cream, and desserts. All offerings are available with gluten-free, vegetarian, and vegan options.
The new facility, triple the size of the original one, boasts not only a new ‘Wich Way sandwich bar and additional pantry products but also a quaint outdoor seating area catering to alfresco dining enthusiasts. Pinwheel Provisions is set to keep tastebuds intrigued and appetites satisfied. Indeed, it is a culinary revolution that Bryn Mawr is eager to embrace.
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